As part of my role at Colure Sports, I worked closely with Liga Portugal Betclic side Estoril Praia to define and deliver the club’s visual identity for the 2025/26 season.

Colure had already laid the foundations of Estoril Praia’s new branding - refreshing the crest, creating a custom typeface, developing an iconography suite, defining the colour system, and producing a comprehensive set of brand guidelines. Building on this groundwork, I took full responsibility for design and art direction across all physical and digital touchpoints, ensuring the identity was consistent, versatile, and impactful.

My role included establishing a refined typographic system with carefully selected supporting typefaces, designing a refreshed and cohesive social media graphics suite, and leading high-profile creative projects such as the official team coach livery, alongside a broad range of matchday and promotional assets.

Grupo Desportivo Estoril Praia is a Portuguese professional football club from Estoril, Cascais, Lisbon. Founded on 17 May 1939, the football team currently play in Primeira Liga, the top flight of Portuguese professional football, and hold home games at the Estádio António Coimbra da Mota.

→ Branding & Identity

→ Digital Design

→ Social Media Design

→ Design for Print

I provided the club with a set of matchday templates for social media covering Matchday, Starting XI, Half-Time/Full-Time and Next Fixture templates. Each design was built to be easily adapted while maintaining a consistent identity, ensuring the club’s online presence felt up-to-date, engaging, and true to the brand we had built.

I had the opportunity to design a series of matchday programme covers and double-page spreads for Estoril Praia’s official Meninos da Linha publication. Each issue followed a consistent creative direction, with a strong emphasis on photography that celebrated the supporters, the local community, and the unique atmosphere of an Estoril Praia matchday.